Online & Digital

Online shopping at Morrisons is a big success story. We’ve experienced amazing growth. We’ve exceeded market share targets. We’re respected for our service and value. And we’ve won a place in our customers’ hearts, as a place they trust to buy their online groceries.

Delivering a great service

Our customer friendly website and app provide a great user journey and empower our customers to shop the way they want. We’re proud of our fantastic service from Market Street to your street. It’s all down to our retail know-how and in-house skills, mixing service delivery, data capture, trading, platform optimisation, web design and digital communication.

Click with our customers

100% focused on meeting the needs of our customers, we’re making Morrisons a genuine leader in online shopping. We’re growing our online business and building world-class e-commerce capabilities that will help to shape our future. If you can deliver an advantage at the heart of a dynamic team, we can offer you a variety of career routes.

  • Platform/Digital creative services

    We make shopping at enjoyable and hassle-free. We develop new ideas. We put our brand in the spotlight. We harness SEO and analytics. And we design, build and optimise our websites, apps, emails and social media.

  • Trading

    As well as deciding what will sell well, we grow our business through smart merchandising, tactical promotions and attractive ‘always-on’ pricing. Working with suppliers to boost the sales of their products, our webshop team keeps busy, looking after images, prices, promotions, search, recommendations, product pricing and taxonomy.

  • Service delivery

    Champions of great service, we put our customers at the heart of everything we do. We listen to their needs, respond quickly to feedback and constantly improve customer journeys. At the heart of our industry leading online and doorstep experience, our contact centre team and 1,500 drivers deliver a great service with a smile.

  • Online operations

    We bring together insight, intuition, predictive analytics and business knowledge from across our teams to make faster and smarter. We create innovative order and supply plans. We improve picking and delivery. And we work with our partners to drive our performance and make our customer experience the best it can be.

Online & digital colleague stood in Head Office

“I’ve found that you’re pushed to find things that you think you might enjoy and go for it. I’ve always managed to come out getting what I wanted.”

Stefan MacKay - Online manager 

Hear from our people


Latest vacancies


Every apple we sell is visually inspected for quality by our state-of-the-art vision system.


Our bakery roots go back to 1879 when Alfred Rathbone started baking bread.


Within HR we have a team of 160 people based at Head Office, out in the field and at our stores, distribution centres and manufacturing sites.

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